The Challenge
A food brand’s stand has to present the product at its best under exhibition lighting, which is rarely kind to it. Display heights, materials and lighting were resolved around the product rather than around the graphics.
What We Delivered
Exhibition stand for TAMRIA in Riyadh — joinery, product display, counters and graphics, fabricated in our Riyadh factory and installed on site.
The Result
Produced in our Riyadh factory, minutes from the venue rather than a day away.
